Facebook Marketing

The social media is like a hydra. Cut one head, many grow to take its place. Some of the social media networks of the old, like Google’s Orkut, may have not withstood the test of time. However, the social media engine boom is in the peak of the zeitgeist now. Live videos, hashtags, memes, are the languages that the netizens speak and conduct business in. Believe it or not, enterprises and firms like yours are growing closer to their demographic by making their services and products more accessible. Social media pages dedicated to businesses are helping their target market like costs exponentially less than print media or outdoor marketing. DesignMania™ is as always there to guide to through the baby steps you must take as a business to make a significant footprint in the world of social media marketing, Facebook marketing to be specific.

Facebook is our most valued tool when it comes to social media marketing, and we concentrate our full force behind it because of Facebook’s nifty page managing tools. Let us have a look in detail at the same:

Broader Audience Target

Facebook’s Page Manager allows page owners to launch ad campaigns in lieu of a minimal sum of fees. It allows one to target it’s demographic based on the age group, gender, country, and type of customers their services and products cater to. For instance, men’s grooming products enterprise can launch ad campaigns that will specifically be visible to adolescents and adult men.

Narrowing down the search

To refine the visibility of your ads or even your posts, you can add ‘hashtags’ that help it trend in the radars of the right audience. Based on the analytics from your Page Manager, which gives you details about the location, average age group and gender ration for your products, you can refine the reach of your online presence by adding filters to your ad campaigns.

Cost Effective

If you are familiar with the machinations of advertising in any media, then the costs applicable to each of them should not be news to you. In this regard, Facebook marketing costs as low as even a few hundred or thousands of rupees. Based on the scope of your offers, the magnitude of audience you want to target, the scope of the news you want to share or the product you want to promote, you can set the budget for the ad campaign. If all of this sounds even in the list bit daunting to you, then make no mistake, DesignMania™ is there to hold your hand through it.

Customer Centricity

Even with running a website, there exists the headache of having an exclusive chat team who is there 24/7 to attend your queries and complaints. Alternatively, you might have to prepare a complaint cell email contact for this purpose exclusively. Response times for customer queries help solidify the bond between your brand and the customer. Customers lean towards brands that take the time out to hear their feedback, queries, and complaints.

Customer R’n’R

Besides this, do not overlook the Facebook post interactions that you might get with your post shares, picture messages, and online offers. Introducing online offers and discounts becomes easier and brands also get the chance to hear from their clients first-hand what they think about the same, as netizens are quick to share and comment on posts. This helps increase the organic reach of your posts such that even more folks can interact and engage with your page, and therefore your products and services. DesignMania™ helps you strategize your organic presence, be it Facebook promotional graphics or advertisement schemes.
DesignMania™ coaches your business through the basics of these postulates of Facebook marketing. We have experts who have honed their skills in managing digital marketing and helping start-ups as well as veteran brands in boosting their business via Facebook Marketing. Do not hesitate, it does not cost you to discuss hiring us.

Few More Details about DesignMania™

DesignMania™ did not bid adieu to conventional means of advertisement marketing. We still value the tried and tested ways of the past, but with the help of worthwhile market research and analytics. For our clients who have given us the opportunity to help them push their business forward, outdoor marketing has been one of the most successful means of conveying the product. Catering your services to the target demographic is all about etching your brand and logo in the psychology of the masses.

Pune is home to some of the most successful enterprises, or at least their divisions, to have graced the Indian business sector. Most of them still value in pitching for the odd hoarding with the larger than life graphics, and the catchy tagline in a flamboyant font. However, with time and DesignMania™ on your side imagine how fast you could catapult your business into being a household name? Why spend precious time and money on one-shot advertising campaigns when you have data to support your advertising and marketing strategy?

An urban metropolitan like Pune is like an untapped pool of consumers. To understand which part of this crowd your product or service caters to is what counts as a smart strategy. According to the Forbe’s Motor Survey which was furnished to the Pune Traffic Police, there are some 23 lac odd vehicles plying about on Pune’s highways; and 49% of the Pune citizens spend 3 hours traveling. Locations like Vimannagar, Hinjewadi, and Magarpatta are some of the premier locations to set up a hoarding. These areas, along with several others see a generous footfall on a daily basis. Traffic is fairly decent as well, to garner enough exposure for your brand’s advertisement!

DesignMania™ does not believe in selling their clientele old wine in a new bottle. When we claim to provide intuitive inside into the field of marketing we aim to live up to it. DesignMania™ does not limit itself with simply arranging for your hoarding to be set up. We also oversee the design aspects of your advertisement. Color schemes, text content, and graphics form a crucial part, and finding a sweet spot of all three parameters that gets the consumer’s hooked, are our biggest weapons! Understand that the same kind of advertisement that might be able to engage the target market in the old city, the suburbs and the surrounding districts will possibly not pique the interest of the crowds in Kalyani Nagar or Koregaon Park. Micro-specifics like these are the underlying difference between DesignMania™ and its competitors.

Picture the IT hub of the city, like Weikfield; do you think that as a clothing and garments enterprise, it would be prudent to set up a hoarding or a billboard there, as opposed to maybe Tulsi Baug or Laxmi Road? Of course not! It takes the understanding of experts who have lived, breathed, and worked in the city for years to separate the crème from the rest. Make no mistake; we are not short sighted to catering for only bigwigs. Any chance at expanding our clientele across the spectrum of the Indian commerce is a challenge DesignMania™ is ready to throw its hat into! We can equally dexterously chalk out whether your service may benefit more from exposure at a transport hub, or a suburban intersection.

Let us envision your advertisement for you, this is our mania, this is our design!

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