DesignMania™ did not bid adieu to conventional means of advertisement marketing. We still value the tried and tested ways of the past, but with the help of worthwhile market research and analytics. For our clients who have given us the opportunity to help them push their business forward, outdoor marketing has been one of the most successful means of conveying the product. Catering your services to the target demographic is all about etching your brand and logo in the psychology of the masses.
Pune is home to some of the most successful enterprises, or at least their divisions, to have graced the Indian business sector. Most of them still value in pitching for the odd hoarding with the larger than life graphics, and the catchy tagline in a flamboyant font. However, with time and DesignMania™ on your side imagine how fast you could catapult your business into being a household name? Why spend precious time and money on one-shot advertising campaigns when you have data to support your advertising and marketing strategy?
An urban metropolitan like Pune is like an untapped pool of consumers. To understand which part of this crowd your product or service caters to is what counts as a smart strategy. According to the Forbe’s Motor Survey which was furnished to the Pune Traffic Police, there are some 23 lac odd vehicles plying about on Pune’s highways; and 49% of the Pune citizens spend 3 hours traveling. Locations like Vimannagar, Hinjewadi, and Magarpatta are some of the premier locations to set up a hoarding. These areas, along with several others see a generous footfall on a daily basis. Traffic is fairly decent as well, to garner enough exposure for your brand’s advertisement!
DesignMania™ does not believe in selling their clientele old wine in a new bottle. When we claim to provide intuitive inside into the field of marketing we aim to live up to it. DesignMania™ does not limit itself with simply arranging for your hoarding to be set up. We also oversee the design aspects of your advertisement. Color schemes, text content, and graphics form a crucial part, and finding a sweet spot of all three parameters that gets the consumer’s hooked, are our biggest weapons! Understand that the same kind of advertisement that might be able to engage the target market in the old city, the suburbs and the surrounding districts will possibly not pique the interest of the crowds in Kalyani Nagar or Koregaon Park. Micro-specifics like these are the underlying difference between DesignMania™ and its competitors.
Picture the IT hub of the city, like Weikfield; do you think that as a clothing and garments enterprise, it would be prudent to set up a hoarding or a billboard there, as opposed to maybe Tulsi Baug or Laxmi Road? Of course not! It takes the understanding of experts who have lived, breathed, and worked in the city for years to separate the crème from the rest. Make no mistake; we are not short sighted to catering for only bigwigs. Any chance at expanding our clientele across the spectrum of the Indian commerce is a challenge DesignMania™ is ready to throw its hat into! We can equally dexterously chalk out whether your service may benefit more from exposure at a transport hub, or a suburban intersection.
Let us envision your advertisement for you, this is our mania, this is our design!